Stop Making Videos. Start Building a Video System: Jevoy Palmer on Video as a Business Asset
Jun 29, 2026
Most businesses treat video as a social media task. Jevoy Palmer treats it as a business system — and the difference is everything. In this episode of Build With What You Know, I sit down with Jevoy Palmer, founder of Palmer House Productions, to talk about how video content can cut onboarding time, reduce repetitive questions, generate inbound leads for years, and build a brand that works while you sleep.
We cover how to define your niche before hitting record, why evergreen video is like a stock market investment, the caption mistakes that kill engagement, and why most creatives fail in business not because of their craft — but because they never learned to sell it.
🔗 Palmer House Productions → https://www.palmerhouseproductions.com
📸 Instagram → @palmerhouseproductions
▶️ YouTube → https://www.youtube.com/channel/UCe7_R47Klv_JdupA1exogMw
🎵 TikTok → @palmerhouseproductions
📘 Facebook → https://www.facebook.com/profile.php?id=100092553086353
💼 LinkedIn → linkedin.com/in/jevoypalmer/
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#VideoMarketing #ContentStrategy #VideoProduction #OnlineBusiness #BuildWithWhatYouKnow #ContentCreator #EvergreenContent #VideoSystems #DigitalMarketing #CreativeBusiness
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